Planting Seeds with Pillar Articles

(Archive in Ecommerce SOHO Weblogs and Business)

Bouncing around the blogosphere, you may find that many of the well known bloggers are coming to the same conclusions that I already have. Get back to basics, don't worry about PR, Technorati, or Alexa ranking...and concentrate on traffic.

For some people this still means spending horrific amounts of time networking and hitting the social network scene. I am more convinced that writing pillar articles for submission to article directories is a much better approach.

This involves spending more time on research and organizing your thoughts far enough into the future to determine how you can approach a particular subject. You need to write for yourself, but you also need to write about things other people will have an interest in reading.

In many ways this is much better than the prospect of having to write posts just for the sake of writing a post. I know at many times people get a writing block, or just get bored, or even fed up with the notion that they have to "feed the blog" (I think I just coined a useful phrase).

Some of the additional rewards of pillar articles, is that your writing will be more involved and engaging, you will be building authority in one or more areas of personal interest or a niche, and you will be expanding your own knowledge base as you research and process information.

Additionally, you will have a greater chance of having your articles republished elsewhere on blogs and mentioned in references in such a manner that they are permanently linked back to your blogs and websites. Go plant some seeds for future traffic building, and resist the urge to "Feed the Blog".

Ideas on How Not to Make Money for The Online Entrepreneur